GREENERY PANTONE 15-0343 is Color of the year 2017

2017 Color of the year design Pantone

GREENERY PANTONE 15-0343 A refreshing and revitalizing shade, Greenery is symbolic of new beginnings. Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a deep breath, oxygenate and reinvigorate. Greenery is nature’s neutral. The more submerged people are in modern life, the greater their innate craving to immerse themselves in the physical beauty and inherent unity of the natural world. This shift is reflected by the proliferation of...

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The History of Pantone Color

CMYK color bridge design formula guide Pantone Pantone Matching System

  Here's an unofficial introduction to Pantone Color!

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Pantone’s Top 10 Spring 2017 Colors Counts on New York Fashion Week for Inspiration

design Pantone spring 2017 top 10

Niagara, Primrose Yellow, Lapis Blue, Flame and Island Paradise were the leading five spring colors based on Pantone's analysis of New York designers' spring runway collections.

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The Power of Color for your Brand

brand design education

  Register now for the free iStock webinar: The Power of Color for Your Brand  During the event, experts from iStock and the Pantone Color Institute™ will walk through how your image and color choices can engage your audience in different ways. It's a great way to improve your skills when it comes to selecting the right imagery for your campaigns. Join us June 25, 7.30pm SRI LANKA Join Rebecca Swift and Laurie Pressman as they take a look into the psychology of color choice and see how you can use that information to select the right imagery for campaigns....

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Eight Common Design Mistakes (and How To Avoid Them)

design

via Shutterstock What makes a design good or bad? True, it’s subjective to some degree — but ultimately, good graphic design will inspire responses and clearly communicate visual information. Bad design, on the other hand, will impede and muddle that communication. Here are 8 common pitfalls of design and how to easily avoid them: 1. Perfect symmetry Balance is one of the fundamental principles of design. It refers to the way elements are distributed throughout a layout, and it provides a sense of order and stability. However, balance doesn’t have to mean using perfect symmetry all the time. While symmetry isn’t...

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