MULTI-FACETED PALETTE BROADENS OPPORTUNITY FOR SELF-EXPRESSION WITH 12 CALL-OUT SHADES AND 4 SEASONAL CLASSICS
Laurie Pressman | September 6, 2017
Each season the team at the Pantone Color Institute creates the PANTONE Fashion Color Trend Report; a color overview highlighting the top colors fashion designers showing at NY Fashion Week will be featuring in their collections for the upcoming season. With color on the catwalk a key indicator of the color stories we can expect to see showing up across all areas of design, the PANTONE Fashion Color Trend Report is your easily accessible guide to the season’s important color trends.
Color continues to be a powerhouse and a key influencer of fashion trends for Spring 2018. In response to the consumers continued embrace of color, designers are recognizing the need to show more color in their collections. Highlighting a more multi-faceted color story that expands the opportunity for self-expression, the PANTONE® Fashion Color Trend Report for Spring 2018 features the top 12 colors for men’s and women’s fashion. In another first, the PANTONE Fashion Color Trend report spotlights four classic colors, a family of color that transcends the seasons and provides structure to any wardrobe.
The desire for colorful self-expression is a key take away for Spring 2018. The color story is wildly divergent and we see a kaleidoscopic bounty of uplifting shades and feel-good tones. There is a feeling of optimism and confidence driving a new vitality into fashion trends. That doesn’t mean that we don’t continue to look for more neutral or classic shades as while simple, these core basics are seasonal essentials, working well on their own as well as providing the landscape for the color complexity.
Along with this recognized freedom to explore and experiment with more color, fashion, and the people who interact with it, no longer want to feel limited by traditional color guidelines. Gender and seasonal borders continue to be non-issues when it comes to color. Untypical spring shades that make for complex and original combinations, communicates the consumer’s desire to experiment with color all year round without any restrictions. The color story for Spring 2018 is a perfect reflection of this new sentiment.
About the Spring 2018 Top 12 Color Palette
The Spring 2018 palette encourages a sense of fun and playful release. With an air of complexity and distinctiveness, we find ourselves in a sanctuary of color that is ideal for some more unique and dramatic color mixing.
About the Spring 2018 Classic Color Palette
For many consumers, classic color is the mainstay of the wardrobe and the foundational core upon which they start building their own personal style. The core classic shades play a critical role in any wardrobe, and we wanted to highlight the nuance of these classic colors for the spring 2018 season.